S Hotels & Resorts’ SAii Laguna Phuket and Santiburi Koh Samui JoinSerandipians Luxury Travel Network

SAii Laguna Phuket is nestled along the pristine shores of Bang Tao Beach

BANGKOK, THAILAND: S Hotels & Resorts PCL (SHR), the international hospitality company has announced that two of its flagship properties, SAii Laguna Phuket and Santiburi Koh Samui, have been inducted into the prestigious Serandipians Luxury Travel Network. This milestone reflects SHR’s unwavering commitment to delivering unparalleled luxury experiences and reaffirms the global appeal of its properties in Thailand.

Serandipians & Takumians by Traveller Made, is an exclusive community of travel designers and luxury hospitality brands that curates bespoke experiences for discerning global travellers. Membership in this elite network signifies the highest standards of service, design, and guest satisfaction.

SAii Laguna Phuket 

Nestled along the pristine shores of Bang Tao Beach within the iconic Laguna Phuket complex, SAii Laguna Phuket is honoured to be an official venue for Serandipians’ flagship event, The Essence of Luxury Travel 2025, taking place from 3–7 March 2025.

Through its dedication to sustainability, captivating experiences, and heartfelt Thai hospitality, SAii Laguna Phuket offers an extraordinary retreat that redefines luxury. Perfectly blending modern sophistication with island charm, the resort invites discerning travellers to indulge in bespoke services, immersive adventures, and eco-conscious elegance. Here, natural beauty meets opulent accommodations, creating an unparalleled escape for those seeking relaxation and adventure.

SAii Laguna Phuket recently announced its complete transformation, designed to reflect the latest trends in luxury hospitality, from sustainability and wellness to the seamless integration of technology. The resort’s enhancements feature flexible spaces tailored to the diverse needs of leisure travellers, families, and business guests alike, reinforcing its position as a leader in the industry.

At the heart of the transformation are signature experiences that define the SAii journey. Sensory lobbies set a tranquil tone from the moment guests arrive. These thoughtfully designed spaces feature soothing scents, natural light, and meditative music, creating a calming ambiance that invites relaxation. The resort also introduced SAii Local Gurus, a team of local experts dedicated to curating authentic experiences. From uncovering hidden natural wonders to exploring cultural treasures, these guides ensure guests can confidently immerse themselves in the essence of the destination.

The culinary offerings at SAii Laguna Phuket further elevate the guest experience. With a focus on nourishing meals made from fresh, sustainably sourced ingredients, the resort caters to diverse dietary preferences, delivering dishes that support health, happiness, and indulgence.In addition, the newly and very first SAii Spa at SAii Laguna Phuket features holistic treatments, including signature therapies designed to rejuvenate body and mind. With wellness-focused enhancements and collaborations with local artisans, SAii Laguna Phuket continues to lead in delivering personalised and memorable guest experiences.

 Santiburi Koh Samui: Where Peaceful Tranquility Meets Luxury

Santiburi Koh Samui 

In a destination where bespoke luxury is the standard, Santiburi Koh Samui has remained the icon of excellence for over three decades. Offering the ultimate guest experience through quintessentially elegant Thai service and an unrivalled location, the resort commands 300 metres of secluded beachfront along the pristine sands of Mae Nam Beach.Santiburi Koh Samui is a haven of luxury, cultural charm, and exceptional Thai hospitality with 84 villas and 12 suites. Blending traditional Thai architecture with modern elegance, the resort features handcrafted wooden details, lotus ponds, and art inspired by local heritage, creating an atmosphere of authentic cultural immersion. Guests can indulge in diverse international cuisines, from authentic Thai fine dining at Sala Thai to romantic beachside dinners, while the lush gardens provide a sanctuary for local wildlife, including colourful butterflies, tropical birds, and playful squirrels. 

The serene Santiburi Spa, inspired by the Sanskrit word Shanti (peace), offers transformative wellness experiences that combine ancient Thai healing arts with modern therapies, focusing on five pillars: nourishing organic cuisine, restful sleep, tailored fitness, mindfulness practices, and guided explorations of Koh Samui’s natural and cultural wonders. With its seamless blend of world-class amenities, natural beauty, and cultural richness, Santiburi Koh Samui promises an unforgettable and authentic Thai escape.

We are honoured to see SAii Laguna Phuket and Santiburi Koh Samui join the Serandipians Luxury Travel Network,” said Michael Marshall, CEO of S Hotels & Resorts. “This recognition underscores our dedication to redefining luxury travel by offering distinctive experiences that resonate with today’s sophisticated travellers. We look forward to collaborating with Serandipians to create unforgettable journeys for our guests.”

S Hotels & Resorts PCL, the hospitality arm of Singha Estate PCL, boasts a diverse portfolio of 36 hotels with 4,290 keys in globally renowned destinations, including the Maldives, Fiji, Mauritius, the United Kingdom, and Thailand. The inclusion of these flagship properties in Serandipians reinforces SHR’s standing as a trailblazer in luxury hospitality.

Ends

About S Hotels and Resorts Public Company Limited

S Hotels and Resorts Public Company Limited, the hospitality arm of Singha Estate Public Company Limited, is a fast-growing, Thai-inspired company with an extensive international portfolio and world-class standards. Specialising in the management and investment of high-quality hotels and resorts in desirable destinations across the globe, S Hotels & Resorts has created a collection of its own distinctive lifestyle brands, whilst also partnering with the hospitality industry’s leading names. The company aims to set new standards for leisure and lifestyle through diversified business platforms and to enhance value for all its stakeholders based upon a philosophy of sustainable development and delivering benefits to local communities. To learn more, please visit www.shotelsresorts.com or follow us on Facebook, Instagram, Youtube, or LinkedIn.